Q: How can I create more leads to buy my product/service?

A: It’s important to understand that at any one time there’s only 3% of people who’ve already made the decision to buy a certain product or service and another 7% who are just thinking about buying a certain product or service. The remaining 90% of people fall into these 3 categories: Not thinking about it Don’t…

Why People Don’t Buy, Even When They Show Interest

Q: Why don’t some people buy even when they show interest in my product/service?   A: There are those occasions where someone walks into your store, visits your showroom, asks to be contacted, sits through a sales presentation but for many reasons don’t buy. This can be confusing for marketers, salespeople, and business owners. Let’s…

How to Grow Faster in 2017

Q: It’s a new year. What should I avoid doing this year to grow faster? A: Ask yourself; are there some actions I’ve taken or not taken, weighing on the results I want? Are you committing any of these business growth mistakes? Holding on to underperforming employees- some quit mentally but show up to the…

Would You Rather Be Right Or Rich?

Would You Rather Be Right Or Rich?

This isn’t a trick question. And there’s no right or wrong answer. It’s a question posed to examine your business philosophy and selling style. Because most salespeople are A-type personalities with strong conviction in their beliefs it appears many act like they’d rather be right. Alan Weiss, a leading organizational change consultant once said “argue…

It Is Getting Harder To Give People Money

It Is Getting Harder To Give People Money

In a breakthrough study conducted by Matthew Dixon and Brent Adamson, of CEB company, involving thousands of consumers, revealed that what actually drove people to choose a company to buy from was their overall sales experience; trumping brand and price by a large margin of victory. The study also revealed that more than half of…

Social “Me”-dia

Social “Me”-dia

The social media landscape is overrun by self serving messages of its posters. This is typically done by less professional types who seem to forget the popular radio channel that us followers are listening for; it’s called WIFM. What’s. In. It. For. Me. We can all relate to knowing someone who is all about themselves.…

The Complexity Of Helping

The Complexity Of Helping

Have you ever been in a situation where someone around you fell? I’m not talking about the times were someone was imbibing a little too much. I’m talking about a situation where specifically in a public place where someone slips or falls down on the ground. More specifically when the fallen is a stranger? Have…

What Can Mountain Men Teach Us About Business?

What Can Mountain Men Teach Us About Business?

I recently caught an episode of Mountain Men on History Channel. It’s a reality show that follows a group of men who each live on their own unforgiving landscape in various parts of North America. Battling grizzlies, mountain lions and other predators, they’ve been able to overcome harsh landscapes and live off the grid. While…